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由3D购物网站所想到的

2011年1月15日 发表评论 阅读评论

今天不小心在reader上看到一个3D购物网站,开心淘开心,这家网站开的比较晚,貌似刚开了几个月,我进去体验了下,感觉挺不错的。

个人觉得相对于传统的平面网站,有以下优势:

1. 真实感更强,并且能够提供更多的接近实体店的服务,比如说开心淘开心就提供了试衣这类服务(个人觉得这个服务做好了很有价值,因为很多人网购衣服都回去实体店试衣,这样要是能在网上直接虚拟试衣,并且试衣结果接近真实的话,这对广大宅男腐女的确是个好消息).

2. 可以搭建购物的实时交流平台,比如,可以直接在上面“逛街”的时候可以找人对话,这样可以增加购买者直接的交流,可以搭建相当于一个购物论坛,但这个论坛相对于传统的不同之处在于,它具有接近实际生活场景的背景,并且这一切都是实时,比如是在某家虚拟的专卖店,在里面的人可以很自然的讨论这家专卖店相关的话题。而去购物论坛,你往往是在购物前去咨询意见的,不能做到实时。

但是,体验之中,也发现了一些缺点,足以致命:

1. 那就是访问比较慢,这和网站基于flash设计有关,要有比较好的3D效果需要加载大量的素材以及本地的计算合成,这对本地和运程服务器都是个不小的负担,在当前网络速度的情况下,用户体验不够好。用户不可能等一两分钟才开始“逛街”,每进一家店都要等上半分钟。

2. 第二个是安全问题,毕竟flash现在漏洞很多,直接在flash界面进行支付可能存在安全隐患。假如购买后,跳转到其他的页面进行支付,感觉会破坏购物的体验,真实感顿减。

第一个问题是现在的硬伤,这和整个计算机科学发展有关。解决第一个问题的主要有提高网速,这是电信运营商的事,也许过一、两年,也许五、十年网速能够满足要求。另外一个就是提供Flash 3D加速,这需要更强的硬件3D渲染能力(哈哈,看来芯片速度提高总是能找到应用的,做芯片还是有前途滴)以及web服务器的更强的对数据量大的访问请求的处理能力。

至于第二个,我对安全一无所知,不说也罢。不过我还是想到一点,也许未来的HTML5(or HTML6)上面能够直接,并且方便的实现向现在在flash上面的3D游戏的效果,未来迁移到HTML也许会更好,毕竟HTML标准是开放的,并且对各种安全协议支持也比较好。

ps:最后,我想看看这是不是我们中国人首创的,于是放狗搜“3D shopping”,发现Amazon比较早(2008年)就推出了一个3D shopping的网站,windowshop据在米帝的Samuel Li反应,这不是3D,囧),也试了下,发现加载速度非常慢,三分钟还没加载完,鉴于我杯具的流量,只好关了,没能进去体验。哎,看来中国人还是没改变抄袭的命运啊。

最后附几张截图:

街道:

店面:

试衣(感觉不够真实,比如说没有身高,提醒之类的参数,不过总比一般的网店没有要好):



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  1. 2011年1月16日17:32 | #1

    这个确实很有前途,但目前中国2M的网速貌似不太现实,过几年可能会火起来!

  2. 2011年1月16日15:58 | #2

    @xyu_ovi

    看来他们是剽窃你的成果啊。。。

    其实后面那种昨天写这篇文章的时候我也想到了。。。

  3. 2011年1月31日06:19 | #3

    这个不算3D的,但基于目前的网速和硬件,能把这中2.5D的做好市场应该还是不错的。

  4. 2011年1月16日00:43 | #4

    其实,这种方式我以前就像过了。就是把网络游戏的一些元素加入的网络购物中。就是对服务器的压力肯定会比较大。

    跟进一步,我想服务商如果只做接口,将购物站的程序分发给开店的客户,让客户在自己网站上建店铺。服务商做商业街管理,客户做店铺管理。这样服务商压力小,客户自主性也大。

    这是我的云店铺的设想,厉害吧!!!

  5. 2011年1月18日05:29 | #5

    能否将你现在的主体给我发一份!多谢!

  6. 2011年1月29日09:02 | #6

    这个不是纯3D的,希望看见GTA4那样的

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